I'm Alisha, Your Virtual Coach
Five years ago I decided to start an online boutique. During my research process I thought "Hey, this branding thing sounds cool but I really can't afford to do any of that right now".
So instead, I started selling my products before even considering why I was selling them or who I wanted to sell to. I thought branding was just a fancy website and logo so since I knew I couldnt afford that immediately I looked over branding completely. (big mistake) And you know what? That business failed because I didn't take the time to build the necessary component that my business needed in order to stay afloat.
This class was created to make sure that you don't make the same mistakes I made. And to ensure that you begin building a profitable brand that oozes passion and purpose.